Action Research Methodology and the Strategic Narrative Dimension in Strategy. Why is the contribution of Gianluca Colombo relevant?

Abstract

Action research is a continuous, collaborative cycle in which researchers and practitioners work together to diagnose a problem, design and execute an intervention, and then assess the outcomes. There is a gap in knowledge in existing research regarding how action research, with its emphasis on strategic and narrative elements, contributes to the formulation of complex management strategies. This paper intends to fill this gap by analyzing the relevant contribution of Prof. Gianluca Colombo.